With weddings and engagements dominating the social scene, we indulged in a bit of window shopping to check out the latest trends at Vizag jewellery stores. The shine of the yellow metal can always put a sparkle in her eyes. And while once upon a time, shops were few, designs were limited and choices not many, that’s not the case today. With many jewellery stores across Vizag bringing the best of workmanship, quality and freshness in design for the buyer, there are many options to choose from. We take you on a trip to seven stores* in the city, and the team gets talking to key people to bring you the shopping trends this season.
CMR eased the hassles of bridal shopping when a floor was dedicated to gold and silver jewellery forty years ago in Vizag. CMR Managing Director, Mavuri Venkata Ramana, talks about the easy shopping experience here.
From traditional to modern
Besides the traditional sets, exquisite jewellery makes for a popular choice. So while brides invariably opt for traditional ornaments, they now go with modern designs and elements as well.
Hot picks
Beaded chains with pearls, corals, black beads and crystals in various colours.
Classic fashion
Classy ornaments like the vaddanam and the kasulaperu haaram can never go out of fashion. Even the jada, often bought with the vaddanam, makes for a striking appearance.
Location: Opp Judge court, Jagadamba, Vizag
Contact Number: 18008435666
Online presence: www.cmrvizag.com
Kameswari Jewellers specialises in trendsetting South Indian jewellery. A confluence of traditional values and contemporary hues, they also offer specialised services like customisation, online ordering and delivery overseas. Pavan Perla tells us more.
Spoilt for choice
From the antique and heritage jewellery pieces to pachi-work and polki jewellery, customers have a range to pick from. Options for bridal jewellery are quite popular as well.
Royal collection
The recently introduced Royal Rajasthani Heritage collection, showcasing majestic designs from the Mughal period, is a delight to the eyes.
In-season
Eye-catchy earrings are in this season, and grand studs in diamonds and polki, and convertible jhumki-chandbali earrings are the way to go.
Address: TSR Complex, Dwarakanagar, Vizag
Contact number: 7799217999
Online presence: www.kameswarijewellers.com
A boutique store for jewellery in Vizag, Saashri specialises in customised designer jewellery to the extent that every ornament is exclusive and independent in design. With the brand being recently launched, Syed Salva Fathima, known to many through her smaller home-studio, tells us more.
Designer wear
Custom-made designer wear showcases some unique pieces that range from heavy ones with stone-work to ultra-light and fashionable westernised wear.
Hot picks
Exclusive and complete wedding sets; right from the maang-ka-tika to the payal; each ornament complements the other to create a perfect ensemble.
Bold is in
About a decade ago, predominantly NRIs and people from the metros like Hyderabad, Mumbai and Chennai were ready to experiment with new bold styles in jewellery, but today, Vizag shoppers too revel in designer jewellery.
Address: 45, VIP Road, Behind Pantaloons, Vizag
Contact Number: 8096312345, 0891 2727777
Online presence: www.saashrijewellers.com
Showcasing a wide range of styles, the emphasis here is on being pocket-friendly. The three-storeyed mall offering a range in gold, silver, diamonds and semi-precious stones. Ranjit Jain, Managing Director shares what to look out for.
Love for lightweight
Sets in rose-gold, lightweight yet beautifully designed chokers with matching earrings in 18K gold make for perfect choices when you’re on a buying spree with a budget.
Hot picks
Beautifully carved 3-D chokers in traditional antique gold, make the designs appear almost fluid with the play of light.
Signity shining
Providing the look and feel of a diamond set, the Signity stones are popular elements, especially for bridal wear. Instead of a single diamond set, a bride can invest in 3 or 4 sets for each ceremony in the same budget.
Address: Asilmetta Jn., Vizag
Contact Number: 9100945698
In the jewellery business for a hundred and twenty-five years now, right since 1889, Shyam Zaveri belongs to the Manchukonda family of jewellers. Having built trust for its brand over the years, Mouli Krishna talks about the choices being made this season.
Young gen vs old gen
The young generation of shoppers is more inclined towards light-weight jewellery that is wearable at different occasions and comfortably comes within a budget of 50K to 1L. The older generation shoppers, however, look at value for their investment.
Hot picks
Ruby-emerald sets and antique jewellery are popular choices. Temple jewellery with intricate ‘nakkas’ work inspired by sculptures found in temples are the trending picks for the wedding season.
Word of advice
With jewellery being partly for pleasure and partly an investment, it is prudent to consider the value of gold along with the finishing and designing of the ornament and not just the numbers.
Address: 10-1-27, Sampath Vinayaka Temple Road, Vizag
Contact Number: 0891 6690999, 2562792
Online presence: www.facebook.com/mszvizag
Tanishq, from the TATA Group, has been synonymous with superior craftsmanship, unique designs and guaranteed product quality for over two decades. Known for a classy offering in style and workmanship, Priya Gopalakrishnan talks about the in-things this season.
Stories of sparkle
Right from a solitaire collection that brings the best quality of diamonds, to the diamond wedding collection which includes haarams, chokers, eye-catching pendants, and side-pendants (mugappu), there’s an array of classy designs to choose from.
Hot picks at the store
‘Utsava’ is a fusion collection inspired from India’s ancient jewellery crafting techniques. These elegant, intricate and unique pieces are a mix of different regional heritage styles that come together to create to a contemporary look.
Must haves for a bride
For a bride, the must-haves include a diamond haaram and choker, while women in the 50-plus age bracket prefer the striking diamond pendants or a diamond mugappu on their gold chains.
Address: N-Circle Building, VIP Road, Vizag
Contact Number: 0891-2592122/123
Online presence: www.tanishq.co.in
Vysyaraju Jewellers is one of the recent entrants on the Vizag jewellery scene. V B Giri Raju, who has an experience of over fourteen years in the line of business, shares how every piece is carefully handpicked and what the store has on offer.
Variety offering
South Indian styles, specifically antique and pachhi styles are the preferred choices during the wedding season. Semi-uncut, Signity, and stones like emeralds, Kundan work, lightweight, and antique designs are also very popular.
Hot picks
The grand ornate vaddanams in varying styles attract the eye and make for good wedding buys as well. If the occasion is special, then it calls for traditional jewellery, as that’s the accepted norm.
In vogue
You can go for lightweight jewellery for parties, as workwear, and at gatherings.
Address: Beside Sampath Vinayaka Temple, Asilmetta, Vizag
Contact Number: 0891 2523939, 7469996999
Online presence: www.vysyarajujewellers.com
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