Yamaha Motors has brought fashion with a hot set of wheels for your right here at Vizag. A unique blend of fashion and scooters, Yamaha has brought a unique initiative to our city. The second one after the one in Chennai, the bright prospects for such a model have brought the boutique to town.
Quoting reports by The Hindu, “boutique would offer a unique buying experience to customers, especially women, as they can buy scooters as well as fashion accessories.” The company is looking at appealing to a larger, younger market with attractive bikes and scooters. Fascino and other models from the Yamaha stable are sure to impress a young one looking to buy a dashing set of wheels. This would result in a larger market share.
The brand ambassador Asha Bhat came into town for promotions along with Roy Kurian the Vice-President (Sales). Their efforts are looking at expanding not only the market of Yamaha but also capacity building. Three modern facilities for manufacturing at Surajpur in UP, Faridabad in Haryana, and Kanchipuram in Tamil Nadu.
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